Isaac Herrera / Director Digital Marketing, Treasury Wine Estates

Isaac is the Director of Digital Marketing and leads strategy for the Brand teams at Treasury Wine Estates. He is responsible for driving the strategy, content, and spend across multiple channels (display / social / email / search / mobile) and across business units. Prior to his role at TWE he was the Head of Marketing at The Other Guys / Don Sebastiani Family of Wineries, and started his career in the start-up world as a web developer / designer focusing on ecommerce where he worked with clients including Microsoft, Home Depot, Loop’d, and Expensify. He graduated from the University of California Santa Barbara with a degree in Ecology, Evolution and Molecular Biology.