2011 Wine Industry Technology Symposium™ Presentations
| Social Media: Management & Measurement Strategies to Grow Your Fan Base & Engage your Fans April Damron, Founder, Damron Marketing Panelists: Michael Brito, Vice President of Social Media, Edelman Digital Nat Komes, General Manager, Flora Springs Winery & Vineyards Jessica LaBounty, Senior Marketing Manager, Benziger Winery |
| Free and Low Cost Technologies for Wineries James Marshall Berry, Owner, JMB Web Consulting Andrew Healy, Social Media Director, Vino Cartel |
| Business Intelligence - Best Practices Heather Crawford, Director of IT, Amy's Kitchen Morten Middelfart, Ph.D., CTO, TARGIT US, INC. Chris Dillon, Information Systems Manager, Opus One Neal Cram, Business Analyst, Don Sebastiani & Sons |
| Composite Business Process and Change Management - A Kiss and Make-Up Session for Both IT and the Business Area Rob Celsi, Vice President of Corporate Services, Trinchero Family Estates Adrienne Keeble Petersen, Consumer Goods Human Capital, Deloitte Consulting Don MacKenzie, Industry Solution Principal, itelligence USA Kathryn Brandt, Industry Solution Principal, itelligence USA Melinda McAuliff, Communications Lead, Constellation Brands |
| Keynote Address: "The Vision and Technology Behind Thirsty Girl" Leslie Sbrocco, Head Thirsty Girl; Janet Fouts, Social Media Coach |
| Keynote Panel: The FBI on Social Networking Smoke Wallin, Chairman & Founder of Pelican Brands, WITS Co-Chair Joy Mihara-Meer, Special Agent, Federal Bureau of Investigation Chris Hane, Director, Human Resources, Varian Medical Systems |
| Direct Sales: Outbound Telemarketing: Managing for Success Tammy Boatright, President, VingDirect Sonyia Grabski, Founder, DTCinsider Susan Cole, Director of Consumer Marketing, Pezzi King Vineyards; Bryan Gray, Director of Marketing & Sales Manager, St. Supery Judd Wallenbrock, General Manager of Michel Schlumberger and Humanitus |
| Trade Sales & Marketing - Three Tier Collaboration - What Can We All Do Better? John Collins, CEO, Great Vines Michael Saitow, CIO & Sales Operations, MS Walker Ian Griffith, Director, Ecommerce, Beverage Media Group Tom Hatton, Strategic Account Executive, 1Sync Joe Gregg, Vice President, IT and Business Process, St. Michelle Wine Estates Stephen R. Arens, Director, Industry Engagement, GS1 US |
| Technology Leadership: Managing the Cloud Greg Basara,IT Business Strategy, Constellation Brands Roy Hardgrove, Vice President Technical Svcs., Constellation Brands Aaron Bertram, Director Global Data Center, Constellation Brands Oliver Then, Principal Sales Consultant, Oracle Dwight Moore, Global Industry Director, salesforce.com |
| Emerging Trends in Direct-to-Consumer Sonyia Grabski, Founder, DTCinsider Rick Breslin, Founder, Hello Vino Angelica de Vere, Vice President Direct to Consumer Marketing, Napa Destination Marketing Council Stacee Cootes, Direct Sales Manager, Delectus Winery |
| Trade Sales & Marketing: Field Tools for Marketing & Sales Heather Crawford, Director of IT, Amy's Kitchen Lisa Mattson, Director of Communications, Jordan Vineyard and Winery Cathy Huyghe, Founder, Red White Boston |
| Winery Operations — Blend Management Systems Shokie Lopez, Vice President, IT, Wente Family Estates Colin Funk, CIO, The Wine Group Phil Bourke, Supply Transformation Manager, CI & Business Systems, Treasury Wine Estates Joel Schipper, Master Principal Solution Architect, Oracle |